Working in the design industry for 15 years I recently purchased the online "Activate your strategic brain". Well, what can I say except it was worth every dollar spent!!
It was the most in-depth strategy course I have done to date. I have applied what I have learned in my everyday work and it has transformed my business and relationships with my clients. I see design from another perspective now and I'm so grateful that someone took the time to create an online course like this.
You are supported with online tools and resources throughout the course and, any questions you have will be answered by Stef which was awesome!
If you are looking to grow and take your design and client relationships to another level then I can't recommend this course enough. Make the jump today! Listen to the full podcast episode with Geoff, where he explains how the course has impacted his business.
- Geoff McAllister, Founder, Studio Alumni
I've purchased the brand strategy for designers course a few months ago and my business hasn't been the same since. Before applying the course I only sold brand identities, but now that I offer brand strategy, the average project price has doubled! The course made it very clear how to create a brand strategy and Stef answered all my questions in the coaching call. If you're serious about growing your design business, I'd definitely recommend adding strategy to your skillset.
- Luke Van Steenderen, Founder Bloom agency
"This course was a great introduction to brand strategy and helped me to integrate and adapt content to create my own process. Stef has been available for continuous insight which has been invaluable in understanding and immediately applying strategy work that has elevated my design and the level of work I can now offer."
- Phil Baratt, Designer
In this course I teach you about the fundamentals of Brand strategy;
- The key concepts: brand purpose, personality, customer, value proposition,...
- How to sell it and how to price it
- How to do a workshop with your client
- How to think strategically and get beyond the brief
- How to bridge the gap between strategy and design
We cover the whole spectrum of brand strategy, from selling, facilitating, positioning to preparing for design. The goal is to become a more complete and strategic designer, so you can charge more and create brands that connect with their audience.
The course will include:
- Theory: What is brand strategy, what are the frameworks, etc..
- Examples: Real world examples of the good and the bad
- Exercises: You can follow along with your own brand or even a client's brand
- Templates: Easy to use documents and templates for your own brand strategy projects
- Coaching session: Live session where you will be able to ask questions and discuss the course
Get started now!
Who is it for?
If you are a creative freelancer, designer or studio owner that is looking to:
- Create better design solutions
- Create more value for your client
- Grow your design business
- Get more trust and power in your client relations
- Less hourly work, more complete projects
- Create strong brands that connect
- Get to design solutions faster with less iterations
- Charge more money
Then this course is for you.
As a co-founder of branding studio Ollie, I was able to grow and create my own set of skills and frameworks. Having over 7 years of experience in design and strategy, I develop brands that connect with their audience in meaningful ways. I founded Let's talk branding to build a community and learn more about how people work. Talking with industry leaders on the podcast has taught me a great deal. Feel free to give it a listen. I also create Youtube video's if you are looking for more inspiration on branding.